• 12-16 November 2019, Dubai World Trade Centre
  • Sheikh Saeed Halls 1 - 3, Arena & Halls 1 - 3

Test Drive

Test Drive


For the first time ever, Dubai International Motor Show brings together a fantastic test drive opportunity at the show. Nothing is more convincing than experiencing the power and drive of the vehicle, compelling visitors with their purchase decision right at the event.

72.3% of visitors seek to test drive their model of choice before confirming their purchase at Dubai Motor Show
(Source: Dubai Motor Show Survey 2017)

Exhibit at Dubai International Motor Show and get a chance to increase your car sales with test drive opportunity at the show. Limited to confirmed exhibitors only, availability is on a first-come, first-served basis. 

If you are interested to exhibit and offer your test drive service service to our visitors, please contact Rajesh Panicker on +971 4 308 6014 or submit your enquiry now.


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Extensive Marketing Campaign

  • Dedicated Test Drive Fiesta email to a database of 150,000+
  • Featured coverage in show newsletter, official preview, official catalogue, press release reaching an audience of over 100 million
  • Boosted social posts on participating brands to 120,000+ followers


Bespoke Website Promotion

  • Test Drive Fiesta featured as a key visitor attraction
  • Dedicated page to promote Test Drive Fiesta
  • Your brand to be promoted within the Test Drive Fiesta page
  • Your own branded online booking platform to acquire leads
  • Real-time sharing of online booking leads